Where to Find the Most Unique Candy Souvenirs in Asakusa

Tucked away between two of Asakusa’s most iconic attractions—Sensoji Temple and Hanayashiki Amusement Park—lies a charming little candy shop called Asakusa Ameya. At first glance, it may look like a simple traditional shop, but once you step inside, you’ll discover a colorful and creative world of handmade sweets like no other.

What sets Asakusa Ameya apart is its commitment to handcrafting all of their candies. With over 53 unique flavors on display, each candy is carefully made using traditional methods, resulting in beautifully shaped, flavorful treats that reflect the care and creativity of their maker.

One of the biggest joys of visiting this shop is the opportunity to sample different candies before choosing your favorites. Whether you’re curious about a bold new flavor or looking for something classic, you can take your time tasting and discovering the perfect fit for your taste buds.

And let’s not forget the heart of the shop—the friendly, welcoming shop owner. Always ready with a warm smile and thoughtful recommendations, the owner brings a personal touch that makes every visit feel special. Even if it’s your first time, you’ll feel right at home here.

What We Recommend : 5 Unique and Must-Try Candies

With over 50 varieties to choose from, narrowing it down is no easy task. But for this article, I’ve handpicked five standout candies that truly showcase the playful, innovative spirit of Asakusa Ameya.

Sour Grapefruit Candy

This one is for the bold! Crafted to push sourness to the limit, this candy offers a sharp, refreshing tang that wakes up your taste buds in the best possible way. It’s a handmade masterpiece that sour candy lovers won’t want to miss.

10x Strong Mint Candy

Looking for a wake-up call? This ultra-powerful mint candy is loaded with menthol to the extreme. Perfect for blasting away drowsiness and clearing sinuses, but fair warning—only the strong can finish it!

Yuubari Melon Candy

A sweet and juicy classic. Inspired by the famous Hokkaido-grown Yubari melons, this candy captures the fruit’s luxurious flavor in a smooth and elegant way. Safe, familiar, and absolutely delicious.

Pork Bone (Tonkotsu Ramen) Candy

Yes, you read that right—tonkotsu ramen in candy form! This unique creation was developed through countless trials to capture the savory richness of pork-bone broth in a sweet. Surprisingly, it’s not a total novelty item—it actually sells quite well, though opinions are divided. Some find the flavor surprisingly enjoyable, while others… well, let’s just say it becomes a memorable story to tell. Either way, it makes for a fun, conversation-starting souvenir that screams “Only in Japan!”

Sweet Pickled Ginger Candy (Gari Candy)

Here’s where things get really interesting! This candy takes the familiar taste of sushi restaurant pickled ginger (gari) and transforms it into a sweet with a perfect balance of tang, sweetness, and spice. Unexpected but strangely addictive!

Shop Information

If you’re planning a visit to Asakusa, be sure to add this charming spot to your itinerary. Here’s the basic info to help you find your way:

• 📍Address: 2-29-3 Asakusa, Taito-ku, Tokyo
• 🚶‍♂️Access:
  　・5-minute walk from Tsukuba Express Asakusa Station
  　・10-minute walk from Tokyo Metro Ginza Line and Tokyo Metroplitan Subway Asakusa Line Asakusa Station
  　・1-minute walk from both Senso-ji temple and Hanayashiki Amusement Park
• 🕒Business Hours: 9:30 AM – 5:00 PM
• ❌Closed: Tuesdays

Thanks to its convenient location between major tourist spots, it’s easy to swing by during your Asakusa adventure. Whether you’re looking for a unique souvenir or just want to try something new, this place delivers.

A Sweet Memory from Asakusa

While Asakusa offers countless sights and bites, Asakusa Ameya stands out as a true hidden gem. Here, you’ll find not only a wide array of delicious handmade candies but also a warm, human touch that turns a simple visit into a memorable experience.

If you’re tired of the usual souvenirs, why not take home a taste of something truly local and lovingly made? From quirky flavors to classic favorites, Asakusa Ameya promises a little something for everyone. Don’t miss it—it might just become your favorite discovery of the trip.